My previous work
Case Studies
Every brand project begins with understanding the business behind it.
I work with founder-led businesses, startups and growing companies to clarify their brand strategy and translate that thinking into identity, messaging and digital experiences.
Below is a selection of projects spanning brand strategy, identity design and creative work across industries including hospitality, events, retail and purpose-driven brands.
Each project reflects a different challenge, but the goal is always the same — to create brands that support real growth.
Snicket Labs
Brand identity design for a purpose-driven SaaS company